For over 25 years, we've been perfecting the art of creating Life Changing Finish Lines™.
Below you'll find out: Who we help, what we do, our philosophy, how we got here, and who are team members are.
We help current race directors, gym owners, non-profits, and other organizations (basically anyone who wants to conduct endurance based events.) We only work with founders who are experts at their craft, with existing events making at least $10,000 /event. These folks have all the raw materials necessary for a successful endurance based business, but they lack the structures, systems, teams, tools, and guidance on how to get there.
We help these race directors create Life Changing Finish Lines - Events that are fun, safe, and promote an athletic lifestyle for the athletes, their families, and their communities. We do this through our three training programs: Starter, Professional, and Legacy. Our programs aim to maximize client results through standardization, profits, and happiness. We help take the complexity, costs, and stress out of running endurance events.
"Life Changing Finish Lines" are the perfect balance between race standardization, profits, and happiness. To achieve this balance, we follow a philosophy built on six core principles:
1. Results - client results are the main thing.
2. Focus - keep the main thing the main thing.
3. Simplicity - do more with less.
4. Discipline - freedom comes from discipline.
5. Quality - make great things people cherish.
6. Joy - if its not fun, you are doing it wrong.
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Our two co-founders quit their high paying corporate jobs and founded this company.
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The best way to contact us is via email - [email protected] .
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